Designing the optimal application strategy for your project

Dołączył: 26 Mar 2021 Posty: 17

Designing the optimal application strategy for your project
Build an optimal application design strategy

Everything we discussed earlier is in the framework of building the appropriate strategy for you that will lead you to success in each step of the design, so you must give this stage enough time, as it will determine the extent of the success of your application in the short and long term. Here are the five keys to building a coherent strategy for creating a successful implementation of any entrepreneurial project.

1. Write down the results you want from the application
This step may seem intuitive, but it is necessary for the success of the rest of the steps. Put a pen and paper in front of you and write down the results you are looking for from the application. Is your goal for marketing or perhaps to offer a new and unique shopping experience to customers who are constantly dealing with your products? What increase in the number of customers or percentage of sales do you expect from the application? Make sure to write down all the points you expect to get from using the smart app in your project.

2. Determine the nature of the target customers from your smart application
If you have established your business previously, you must have identified the spectrum of customers that you want to attract to your product or service, and if you have not started with that step, you must complete it now. Who will be interested in your products? Who are the potential customers to use your services? What are the points through which you can attract the attention of these customers? The answers to all of these questions depend on precisely identifying your target customers.

3. Study your competitors’ strategies and applications
Do you want your application to enter the competition market strongly? You should therefore carefully research the strengths and weaknesses of your competitors' applications. What are the features that attract customers in these applications? What are the features that customers wish it had? Knowing these features will form a solid grounding for your application. Of course, blind imitation will inevitably put you at the back of the race, you have to take advantage of the experiences of your opponents and then develop your own strategy.

4. Choose the type of application your business needs to succeed
Previously, we detailed the three types of smartphone applications and the advantages and disadvantages of each of them, and you have to determine the type of application that is best for your particular project, and here are some notes that will help you in determining the right type for you:
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If you are planning to make your app paid, native apps are the best option; It can be published in popular app stores, and this will help to market and present it to your customers, in addition to that, hybrid apps are also an option, you can ask the programmer to configure them to display in the app stores.
If your goal from the application is to increase the connectivity of your website and publish it to the largest number of users, then the hybrid application is the best option, as it does not require much programming effort as the case with the original applications, and you can design it to work on all smartphone operating platforms.
If you want an attractive application to display your products within an interactive interface with effort and acceptable costs, your destination is web applications. By employing one programmer, you can design a comprehensive web application that works on various smartphone operating systems, but do not forget that the limited use of web applications does not enable you to take advantage of the features of phones. The smart one.
5. Select the OS you want to target from the app
Android or iOS, which one should you choose? Or maybe it is better to choose both operating systems? Well it actually depends on your project itself, but there are some points that you should know before making your decision. Of course, if you have adopted the creation of a web application or a hybrid application, you can bypass this stage.

But if the original application is the best choice for your project, then you should realize that designing these applications requires good software skill from the developer, and you will have to assign a developer for each operating system if you decide to adopt both operating systems for your application. Each platform has a different programming language and platform, of course extending your app to Android and iOS increases the potential popularity of your app.

The Android system is based on the Java language, which is characterized by its ease of use and flexibility, and the search for an experienced programmer is easy, while the iOS system depends on the Objective C and Swift languages, and the latter is the preferred language at the moment for applications iPhone.